Our design team’s UX knowledge provides meaningful and relevant experiences for our client’s site users. The UX process combines many factors; market research, strategy, design and development, whilst considering requirements such as navigation, access points, product integration, landing pages, calls-to-action, data capture and much more, to deliver a seamless experience for the user.
Website UX design and site specification run hand in hand with the project plan identifying goals and milestones to ensure the project stays on track and helping us avoid any inaccuracies and ultimately allowing us to deliver a successful online presence for our clients and ease of use for their customers.
People use the internet instinctively as the first point of contact for a business. So having a great website which is easy to find and navigate is crucial – no matter which market you operate in. Your website is the face of your business and provides the opportunity to show off your services, products, quality and philosophy. It is also the first point of contact in most cases, with people getting in touch through emails, or by finding contact information through your website, and in the case of e-commerce sites, buying online.
You never get a second chance to make a first impression….
…and this is certainly true with websites. Competition is fierce online, and customers are only ever one click away from leaving your website, making web design incredibly important. It is not enough for your website to look good, it must also have straightforward navigation, function correctly and communicate your business proposition. If you get it wrong, you may miss out on enquiries and sales.
Piranha Web Design in Preston
Piranha’s website design team based in Preston, Lancashire, will design and develop a website that meets your exact requirements and helps you fulfil your business forecasts and online strategies. Our expertise ranges from small information-led sites for start-ups to complex database-driven, multi-lingual, e-commerce solutions for leading global players in high-value technology markets.
At Piranha Digital, our web designers and website copywriters work closely together to ensure that your online presence is enhanced and SEO-friendly at launch. We understand that it is important to our clients to have an aesthetically pleasing and dynamic site, but we also understand the importance of the site working well for both customers and search engines.
Our web designers and content developers work in association with our digital marketing and SEO specialists to ensure that all websites have the opportunity to rank well within the major search engines. We are extremely confident that our team will provide you with a search engine-friendly website that has the ability to engage with both the users and the leading search browsers, such as Google and Bing.
We like to involve clients throughout the web design process to ensure that everyone has a clear understanding of what the intent of the website is and what you want it to achieve. All Piranha clients have a dedicated Account Manager who will remain their main point of contact throughout the website design and development process and beyond.
After initial discussions and briefing, we will produce a site specification document and site map, visuals and project plan, which will be passed over to you for approval. At this point, we can re-assess your requirements and the website design proceeding into the development phase. Once the design has been finalised and agreed upon it will be passed over to the web development team and scheduled in for production in line with the agreed project plan.
There has been a major push in recent years for both B2C and B2B businesses to get their stores online and widen their remit in terms of product offerings and audiences. Business and domestic consumers have become accustomed to the benefits of online shopping, with leading retailers seeing phenomenal growth in online revenue.
Piranha Digital design and develop fresh, modern ecommerce websites which are carefully crafted for optimum UX experience and optimised for customer conversion. Our solutions include comprehensive content management systems and integrations including database and accounting integration making it quick and simple for you to manage your online store.
Find out more about Piranha Digital’s ecommerce website design and development.
There are many non-ecommerce websites, and they serve a variety of different purposes – education, entertainment, blog, information and business/corporate to name a few. Businesses and organisations will often refer to their information or brochure websites, as they historically carried similar content to their printed brochures. However, in today’s market place such websites need to work much harder providing not only information for the user to digest but generating leads for the business and inspiring the user to contact the business with easy clear calls to action.
At Piranha Digital, we have extensive experience designing and building carefully crafted bespoke WordPress websites for almost every market sector, including industrial, manufacturing, commercial,
public sector, training, food, retail, facilities management and many more. Our non-ecommerce WordPress websites focus on usability, customer experience (UX), generating product and service enquiries, enquiry submissions, inbound phone calls, engaging live chat and/or capturing potential customers’ data for marketing purposes.
WordPress is now the most popular globally used open-source Content Management System (CMS), used by approximately 75 million websites, and is capable of complex functionality. WordPress has a wide variety of free and paid-for plugins available, tried and tested and professionally installed to further enhance the function and performance of a website allowing Piranha to deliver an information and lead generation website that meets your specific requirements.
Piranha Digital provides professional and comprehensive blog design, development and management packages. This enables you to run a blog alongside your main website and for it to be fully integrated within this website, or as a standalone blog. We will design and create your blog so that it fits in with your brand design and forms part of your overall brand strategy.
Originally, blogs were created to be used as online diaries for prolific writers. Now they are becoming widely accepted as a source of information for product reviews, industry news or service updates. This has created a whole new area of digital marketing. The humble blog has moved from a simple diary to a complete marketing tool.
Building a community on your website is something that keeps people coming back day after day and is particularly important if your business is related to a hobby, such as fishing or snowboarding, or if your business is very technical or based on new technology.
If involving a specific community in your business operations would be beneficial then a message board or forum included as part of your strategy would facilitate this engagement. From initial design through to build and installation, we can help you get started and engage with users.
Our fully scalable, highly customisable and professional bulletin boards and forums have user-friendly interfaces, straightforward administration panels, and helpful frequently asked questions that can fit seamlessly within your existing website design. This is the ideal interactive community solution for all websites, no matter what consumer or trade industry your business is in.
Forum features can include: unlimited forums and posts, multiple language interfaces, private or public forums, powerful search utilities, private messaging systems, complete customisation, SEO support, technical support, and content assistance.
If you want to start engaging with a specific community through your website, the addition of a blog, message board or forum is a cost-effective, low-maintenance way of starting the conversation and improving engagement with your target audiences.
Whilst there are a number of web design services in Preston and across the North West region, none have the experience and expertise that Piranha has. Other digital agencies tend to focus on one area – website design, SEO or social media, but Piranha has all these expertise within our creative, development and digital marketing teams.
Do you need a new website designed? Want your existing site freshened up? Contact us for a free consultation and quote, or just for a chat (no obligations of course).
